An Analysis of Advertisement Essay

Growing up I flummox al paths lived in a very small town, just to the north of our beloved city Chicago. It was a huge city full of hustle and bustle. When perpetually I would chaffer the city I would feel so rushed, and crowded. Now that Im older I am used to a profligate paced life. I always political campaign to school, I am always on a busy campus, and I always am being pulled in so many directions it makes my head twist I brook see the highs and lows in the whole MDoS (McDonaldization of Society). It truly is something that a lot of us have grown accustomed to.Whether it be a fast food restaurant or a store, these small shops has grown into large conglomerates to supply us with two things. Convenience and low prices. But unfortunately, when it comes to around places you cant always find quality with quantity. Because even though it tastes good (sometimes) McDonalds is not good for anyone who eats it. I have fallen victim to the sirens beseech of their modernistic spicy chicken sandwich theyre only a dollar so I dont have to pay frequently money to arse approximately more than one to fill myself.In a society that caves to good deals because of how expensive and time consuming everything is. People have no time to in reality sit down and eat at the table with their families, or even cook the meals to start. What Im trying to get at is, that we really brought this upon ourselves whether we wish it or not. Its not something that lead easily go away, and to be honest I dont think it ever will. MDoS consists of these four things. Efficiency This is Optimal Method for completing a t conduct. When a company is geared towards minimizing your time.In McDonalds case its the fastest way to go from hungry to full in a short amount of time (Ritzer, 2000) piece of music sometimes this is a great thing, I personally dont interchangeable food. I dont really enjoy eating food, so I want to spend as much time not doing it as possible. So the fact that I can actually get my food, and eat it quickly is a great thing to me. When it comes to say a grocery store, they have a standard in service to uphold, where you get quick and efficient service while youre in their store, from their baggers and Cashiers.What person really likes grocery obtain? I have never seen anyone get excited to go buy food for the week. So from what Ive seen, people would most likely want to get in, buy their food and get out as soon as possible so they can get on with their day. CalculabilityThis Rule in dewy-eyed terms judges those by how fast they work not the quality of their service. In a way this is true for a lot of things these days. However it doesnt really apply to all businesses. Once again using McDonalds as an example.In my town (which is the worst place to live in the world if you ask me) People here are very lazy and most likely dont understand English. When you visit the McDonalds in my town you are most likely to get very fast and very bad service. The food is old, gross and tastes horrid. When you try to tell them how much you hate it, the people can save understand you. However, when I go to the McDonalds by my school its a very different experience. The people are nice, they speak English, and the food looks fresh and tastes fresh. While the service is quick and accurate without any mistakes.So in reality sometimes it really just depends on the neighborhood, and the people working there. Just like any business. When I go to the Jewel Osco in my town once again I repeat what I say above, the service is slow and un-pleasant. When I visit the next town over, completely the opposite. So I am convinced my town is cursed haha. Predictability No matter where you go you will set out the same service. The workers jobs are repetitive, highly routine, and predictable. While this is true I ask you to revisit the statement above.While Im on this subject I will also touch upon something else. When you visit a KFC, or Popeyes Chicken, Wendys, Burger King, or any other chain fast food place you will usually get the same recipe for that burger no matter where you go. Usually it will taste the same no matter what part of the world you actually purchase it from. Most of the time this is true, with few exceptions. There is absolutely no productive freedom for a grill operator at these places, if the cook precious to create a particular(a) theres no way that would happen.If you work at one of these places you are a slave to your position without creative liberties to stray from the beaten path. If you find something wrong with your burger or chicken and you make a fuss about it. They always give you a new one, and wherefore send you coupons Is that a bad thing? No, free food is always welcomed to the average person. But, maybe I would like a heartfelt apology for messing up my meal, or perhaps a joke or two from the manager about how embarrassed he/she is. That human element that makes a place special is basically l ost at these establishments, Which leads me in to the final issue.Control Standardized and Uniformed Employees, While also including the replacement of human workers with Machines. This is a bit scarey to me to be honest. Even though I dont fully enjoy food, there are some people that truly treasure culinary arts and truly believe theres nothing better than a home cooked meal Shared with family. I believe this too. When these people visit a restaurant they want to feel comforted like theyre in their moms kitchen. When you take the heart out of cooking, we might as well be eating nourishment pills.In case youve noticed, as I have been writing this paper for the past hour my opinions have changed as I sat here thinking, and writing. I was thinking about re-writing this paper, but I wanted you see how this subject changes people. I went from not caring about food, to actually thinking about the heart of it, just because I thought about these four elements. Theres a lot wrong with the way society is now its very impersonal and de-humanized. Why, on this TV my strange addiction this man was basically Married to a sex doll. She couldnt talk, or give him Human compassion. Thats crazy right?Maybe its not as crazy as we think in this new society. Human beings strive for perfection, for that plane of godliness. We all want to be perfect. But its those little imperfections that make us perfect. Its the chef trying new things, adding a little more cheese to the pasta sauce, the designer raising a picture and tilting it slightly, the Painter who adds pink to her clouds, and the Interior Designer angling a barf slightly off so that its not straight. These small details make us imperfect, makes our lives imperfect, but to be Honest, thats perfectly fine with me.